Why do we measure anything? Why do we have ‘metrics’? This session will focus not on agile metrics per se, but on the thought behind measurement, especially as it pertains to the inspect and adapt cycle that is such a critical part of agile. Attendees will develop a mental framework for understanding when it is appropriate to start measuring, what is important to measure, and importantly, when to stop measuring. We will also look at what happens when old, traditional metrics are imposed on agile teams, and how to provide what is ‘needed’ instead of what is ‘wanted’