In late 2016, the Nationwide Enterprise Digital group began a transformation to move from a project to a product organization to further improve speed to market and increase flexibility in a highly competitive environment. Aligning portfolio work to a product/value stream model requires both managerial fortitude and a willingness of all team members to step outside their traditional roles and responsibilities to achieve a successful transition. Practices across all professions, including requirements analysis, were reviewed and realigned to meet transformation objectives. This discussion will highlight changes made during the transformation to increase visibility and flow of all portfolio work, lean out the requirements workflow, and improve cross-functional communication.